Metzingen, at the foot of the Swabian Alb, is regarded as the cradle of factory outlet par excellence and today this type of sale has become an important distribution channel for numerous premium brands.
The success story of today's Outletcity Metzingen began at the Hugo Boss headquarters in the 1970s. In an old factory building in the centre of the city, a small factory outlet for men's fashion was set up. The success did not fail and so more and more factory sales of national and international premium brands were established here.
Today, the range of sports, outdoor, premium and luxury brands in the focal areas of fashion, accessories, lifestyle and design is almost endless, and the special combination of rural small-town idyll and cosmopolitan shopping flair now attracts over 4 million visitors a year.
Year-round discounts of up to 70% compared to the manufacturers' former recommended retail prices do their part to ensure that visitors from more than 185 countries often travel to Metzingen only due to this reason.
Combined with a few days of relaxation in the magnificent surroundings, a visit to Metzingen will be an unforgettable experience.
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